20 Captivating Marketing Statistics That Will Drive 2014

[divider] [divider] With an estimated $165 billion getting ready to be sent next year on digital marketing, and 78% of CMOs focused on content, there are quite a few marketing trends predicted for 2014. According to WebDAM companies will be shaking up next year with an expected increase to the following marketing activities: Email: Emails with social sharing buttons… Continue reading 20 Captivating Marketing Statistics That Will Drive 2014

6 Facts That Prove you Need to Start A/B Testing Right Now

  Small changes can make a big difference. If you are staking out a claim online, it’s important to test different strategies in your online marketing efforts. A/B testing, or split testing as it is often called, is very effective in honing your site to produce the best possible results. According to Marketizator, there are six reasons… Continue reading 6 Facts That Prove you Need to Start A/B Testing Right Now

Top 20 Most Expensive Keywords in Google Adwords Advertising

97% of Google’s Revenue Comes From Advertising, Adwords Play A Big Part Google is a massive internet company that has become nearly synonymous with the internet. From search engines, to YouTube, to social networks, Google has made an impact. What does this translate to? Advertising. Google’s large portfolio of popular web properties enable the internet… Continue reading Top 20 Most Expensive Keywords in Google Adwords Advertising

A Visual Guide To Understanding Landing Page Optimization

Learn How To Improve Conversions On Your Website By Optimizing Your Landing Pages Creating sales funnels and lead capture forms are important for your online business. It’s crucial that you test and improve your online marketing strategy by tweaking your design, copy and colors to improve conversions. This infographic explains what you need to know… Continue reading A Visual Guide To Understanding Landing Page Optimization